We set out to create TV ads that were real and honest and that showed Anchor's dedication to creating healthy futures for NZ kids. So over three days we filmed 24 sets of kids, without scripts, just talking as they would naturally, about what they want to be and where they think milk comes from. The kids are not actors of actresses. Over the three days we captured more golden moments than we could include in the TV ads - but we edited together our favourites to make up the campaign. Click here to watch the ads that have run so far. We will be adding the new ads as and when they launch, so make sure you keep coming back to see what's new.